Just because MTV isn’t as music video centric as it once was, doesn’t mean the genre is dead. Screw reality television – the music video doesn’t need channels like MTV & VH1 to thrive in today’s world. All they need is a little love from the world wide web.
Without television networks backing the latest music visuals as heavily as they once did, labels & artists have turned to the internet – to platforms like YouTube and Vimeo – to share their music videos with the world. The results have been phenomenal.
Earlier this month, local pop artist Billy Cox released a video for his hit song “Fake” across the internet. Directed by J.D. Aronson Films & Adam Howard Films and produced by Ben Walker, this music video brings edgy urban swag and high school nostalgia together in a clash of power, popularity, and pizzazz. Check out the video and let us know what you think! Thanks for supporting your local South Florida artists.
Check out the latest video from local South Florida rapper, Hi-Rez! This track is titled “All I Have” from his latest mixtape, Early Release. Directed by J.D. Aronson, Editor of Sweet Kicks!!!
Download the Hi-Rez mixtape here: http://www.datpiff.com/Hi-Rez-Early-Release-mixtape.230325.html
N.E.R.D., Santogold, and Julian Casablanca of the strokes all star in this new music video from Converse. Converse continues their new campaign with this music video to help promote their brand. The track, called “My Drive Thru”, was produced by Pharrell of N.E.R.D. Click here to view the music video.